I am a passionate and uncompromising visionary dedicated to empowering businesses. With 35 years of experience in the consumer goods industry, I have a deep understanding of what it takes for businesses to thrive. My journey began as the third generation of the ARKADI brand of natural green products, where I actively contributed to its merger with a Greek company, driving product development and expansion into new categories.

My passion lies in guiding businesses to transform and achieve sustainable growth. This led me to found my own consulting and strategy firm, where I leverage my extensive experience and expertise in business and brand development, strategy, and operations to lead my partners to success.

Today, I am here to share my passion and collaborate with you to develop and implement customized strategies that unlock your full potential. My goal is to guide you on the path to achieving your business objectives towards sustainable development and innovation, helping you realize your unique goals.

Whether you want to expand into new markets, rejuvenate your brand, or simply optimize your operations, I am here to guide you every step of the way.